SEOFound
Get found in the list
Rank high in search results and win the click to your website.
You win whenYou rank on page one
SEO, AI SEO, GEO and AEO
Where AI SEO fits
AI SEO is the umbrella. It keeps the SEO that wins Google, and adds the work that gets you named and quoted in AI answers.
AI SEOEverywhere
Be found in Google and AI
SEO foundations plus entity clarity, citations and AI visibility tracking, run as one plan.
You win whenFound wherever they search
GEO and AEOSpecialist
Go deeper on AI answers
Focused work on being recommended and quoted in AI answers. See Generative Engine Optimisation . Generative Engine Optimisation
You win whenNamed and quoted
What gets in the way
Why good businesses miss out in AI search
01
AI doesn't know who you are
Entity SEO: consistent brand, people and service details.
02
Few trusted sources mention you
Citations from sites AI already reads.
03
A thin Google profile
A complete profile with fresh reviews.
04
Pages AI can't read
Crawlable pages with structured data.
05
What AI SEO services cover
Google and AI search, run as one plan.
My method
How I run AI SEO
Most AI SEO starts with guesswork. I measure where you stand in Google and in AI answers first, then fix what holds you back.
Audit Google and AI together
Rankings, technical health and AI mentions, checked side by side for the first time.
Check every platform
Google, ChatGPT, Gemini and Perplexity, asked the same customer questions.
Fix entity and content
Make your brand, services and location clear, then answer what people ask.
Compare competitors
See who gets named and cited instead of you, and why.
Improve every month
Fix the biggest gaps, then re-check with the same questions to see what moved.
01 / 05Starting audit
01 01 / 05 Starting audit 100 customer questions Google [service] near me ChatGPT who is the best [service] here AI Overview how much does [service] cost Gemini is [service] worth it Google [service] hamilton Perplexity
Google searches and AI questions, side by side
02 / 05Platforms checked
02 02 / 05 Platforms checked who is the best [service] in my area Google Search Ranked ChatGPT Scored Gemini and Perplexity Checked Every result saved with the date it was checked
Every result saved with the date it was checked
03 / 05Entity checks
03 03 / 05 Entity checks 1 Competitor 2 Your business YOU 3 Competitor 4 Competitor PROMINENCE Strong Brand named correctly Services described Website cited Google profile complete
Share of mentions, platform by platform
04 / 05Competitor view
04 04 / 05 Competitor view Competitor A Your business YOU Competitor B Competitor C Competitor A has more trusted mentions Share of mentions, platform by platform
Same checks each month, for a fair comparison
05 / 05Monthly cycle
05 05 / 05 Monthly cycle Fix gaps Re-test Report EVERY MONTH Cycle 01 Baseline Cycle 02 Fixes and re-test Cycle 03 Re-test Same checks each month, for a fair comparison
The AI SEO score
One score for Google and AI
Your Google rankings, AI mentions and citations are tracked together and summarised in one monthly score that shows whether things are moving.
What you get
A monthly AI SEO report you can read in minutes
Google and AI results in one short, visual report, focused on what to do next.
01 · Report
One score for Google and AI
See at a glance whether you're more visible in Google and AI, month after month.
02 · Report
You against competitors
Who wins Google and AI answers, and where they beat you.
03 · Report
Gaps worth fixing
The services where you're missing from Google or AI.
04 · Report
Next month's plan
Clear jobs in priority order, aimed at what matters most.
05 · Report
Dated screenshots
Real Google and AI results, captured each month as evidence.
Industries
Built for your industry
Pick yours to see what customers search and ask AI, and the AI SEO work I'd do first.
The challenge
Ecommerce
Shoppers compare products in Google, then ask AI which store to trust. Thin product pages and missing details leave you out of both.
Online stores and retailers
Real result
#1
for a comparison query
Waterfilters Online
01What customers ask
- best place to buy outdoor furniture nz
- is this online store legit
- which nz store has free shipping
02The answer they see
Where can I buy a good standing desk in NZ?
1Your businessRecommended
2Competitor
3Competitor
03What AI looks for
- ✓Detailed product pages
- ✓Product and review schema
- ✓Clear shipping and returns info
04What I'd fix first
- 01Rewrite thin product and category pages
- 02Add product schema and reviews
- 03Answer buying questions on key pages
Locations
Found locally, in Google and AI
An Auckland-based AI SEO consultant, working with businesses across New Zealand, remotely or in person. Local questions get local answers.
Plus clients across the rest of New Zealand
Home base
Auckland
PonsonbyNewmarketTakapunaManukau
Local questions I track
- best [service] in auckland
- [service] near me newmarket
- top rated [service] ponsonby
What AI weighs locally
- ✓Business details with your Auckland address
- ✓Pages for the Auckland suburbs you cover
- ✓Reviews that mention the area
Your tracked questions include Auckland and its suburbs, so the report shows who AI recommends there.
Real results
AI SEO results from NZ businesses
From client work shown on seoexpertauckland.co.nz
Google AI Overview
Cited in the overview21queries held in the Google AI Overview, from 339 tracked
“how long does it take for plaster to dry”
A local builder, quoted by Google's AI
West & Sons is cited in the Google AI Overview for this question, alongside Screwfix, and appears in ChatGPT’s shortlist for “exterior plaster repair Auckland”.
AI visibility
60.3%
Verified client result
60.3%AI visibility score, 96.0% mention rate
“151 tracked queries”
A national brand, measured in AI answers
Bayleys was tracked across 151 queries and mentioned in almost every answer, giving a clear baseline for its AI search visibility.
Page one
Page one resultPage 1where an AI Overview runs first
“custom vs standard exterior signage”
Still winning the click below the AI Overview
Signx holds page one for a query where Google shows an AI Overview first, which is where Google rankings and AI visibility meet.
Asked about AI SEO
AI search raised new questions. These are the ones I hear most.
what is ai seo and how is it different from seo
What AI SEO is
Real questions business owners ask about AI SEO. Tap one to see how I'd approach it.
Questions
Common questions
What do AI SEO services include?
AI SEO services, sometimes called AI search optimisation services, combine the SEO foundations Google ranks with the work that gets you found in AI answers: technical fixes, content that answers real questions, entity work that makes your brand clear, citations from trusted sites and tracking across Google, ChatGPT, Gemini and Perplexity.
Is AI SEO different from normal SEO, or just a new name?
It builds on normal SEO rather than replacing it. The foundations are the same, and AI SEO adds the signals AI tools rely on, such as entity clarity, citations and answer-ready content. It also measures visibility in AI answers, not only rankings.
Our SEO agency says they 'do AI' now. How do I check?
Ask them to show where you're mentioned in ChatGPT, Gemini and Perplexity for the questions your customers ask, and how that has changed over time. If they can't measure it, they can't improve it on purpose.
Why does ChatGPT mix us up with another business with a similar name?
AI tools join facts together from across the web. When your name, address and services aren't consistent, or a similar brand is better documented, they blur the two. Entity SEO fixes the details AI uses to tell you apart.
Do Perplexity and Gemini need separate work?
Mostly not. They rely on the same foundations: crawlable pages, clear facts about your business and trusted mentions. I track each one, and adjust where a platform consistently treats you differently.
Is AI SEO worth it for a small business?
Often more than for a large one. Local questions get local answers, and a small business with consistent details, recent reviews and a few strong pages can be the one AI names.
Are you an AI SEO agency?
I'm an independent SEO consultant rather than an agency. If you've been searching for an AI SEO agency in NZ or an AI search agency in NZ, the difference is that you work with me directly as your AI SEO consultant in Auckland.
How do you measure AI SEO results?
Each month I track your Google rankings and clicks alongside a fixed set of customer questions in ChatGPT and Google's AI features, recording mentions, citations and competitors. AI answers vary between runs, and the trend over several months matters more than any single result.
How is this different from your GEO and AEO services?
Generative engine optimisation focuses on being recommended, and answer engine optimisation on being quoted. AI SEO brings both together with the SEO foundations underneath, as one plan.
What does it cost?
It starts with a fixed-price audit of your Google and AI visibility, then monthly work sized to what your site needs. I quote once I've seen the site.
Contact
Want to be found in Google and AI?
Tell me about your site and what you want to improve. I’ll show you where the biggest AI search opportunities are.
- Phone
- 027 481 7556
- @marketingwithuppli
- Based in
- Auckland, New Zealand